SEO for Photographers

A page title is the most important piece of a webpage for ranking. Google uses keywords of a title to understand the topic of a page, and will return the page in results if that topic matches a user’s search.  What you see in search results is actually a list of page titles that link [...]

Don’t fall victim to these classic SEO blunders that can waste time and decrease your chances of ranking well. Almost every photography website violates 3 or 4 of these, so some quick correction can elevate results higher than the majority of competition. 1. Flash site without a splash page or blog An all Flash website, [...]

Homepages and splash pages have the best chance of ranking among all the pages in your site. They’re so important that we discuss homepage SEO in the Photographers SEO Book, our Splash Page SEO Guide, and lesson 3 of our free email class on SEO. Most photographers have a splash page – a single page [...]

Learn how to find smaller photography keyword phrases so that you can rank now, while still targeting that very competitive whale phrase.

Learn 3 things Bing uses when ranking that Google doesn’t, and if a test from Zach Prez yielded better results in Bing.

View top keyword tools to expand a photography-related keyword list for search engine optimization.

I’ve been studying up on microformats. Kind of like going to the dentist. Its not the most interesting of SEO subjects, but can be a pretty powerful SEO tool. What are microformats? For some websites, you can enhance the display of your search result in search engines. This is referred to as “rich snippets” in [...]

In the Photographers SEO Book I recommend photographers use keyword rich domain name URLs. Keyword use in the root domain is of high importance, and when people learn this they immediately think about buying up domains with quality keywords. The rub is when photographers don’t want to give up their old domain because of technical [...]

Into advanced keyword research? Check out Juice Analytics. Its a company that makes applications so you can understand and act on your data, which in my mind is one of the most important things about SEO.

In search engines the long tail applies to the large number of unique key phrases that send you traffic in little quantities. The beauty about these phrases Highly qualified Little competition (easier to rank) Can add up to the same volume as your main keyword phrase Cheap to purchase in Google adwords Long Tail Examples [...]

This SEO tips blog post is for photographers with a low or moderate understanding of search engine optimization (SEO). Find more beginner tips in the search book. The fastest and easiest starting point for new (or yet to be optimized) photography websites is to add keyword-rich meta data to your homepage. True meta data is [...]